About us

We are passionate about freeriding and building businesses
Letsgosfreeriding was founded in 2014 by Gerry Haag, Philipp Baier and Michael Pfeffer. We organize regular events for entrepreneurs from various industries with a passion for skiing and freeriding. At the events you will experience a magic blend of:

  • unforgettable skiing / freeriding experiences in majestic alpine surroundings
  • riding in small groups at your level of experience
  • experienced local guides
  • specific focus on safe freeriding via alpine safety training
  • networking with inspiring entrepreneurs
  • presentations about how successful leaders have built their businesses
  • we all ski and board and welcome both at our events
Gerry Haag

Gerry Haag

Freeriding Entrepreneur - Letsgosurfing

With a Ph.D. in biomechanics in his pocket and lots of salmon experience from being a harbor master in British Columbia Gerry ventured on to play significant roles in building a range of Internet businesses since the late 1990s. These include amazon, gourmondo, lovefilm, badoo, privax, and barefootliving. His father, a passionate skier and state-certified ski instructor, put Gerry on skis at the age of 1 on Crystal Mountain, USA. Ever since then Gerry has been addicted to snow, first as a competitive ski racer and then easing into the beautiful flow of freeriding. He worked for many years as a ski instructor across Europe and as a freeride guide in Whistler, Canada. Since then he has explored many slopes around the globe, preferably off the beaten track.

Philipp Baier

Philipp Baier

Freeriding Entrepreneur - Lifexperiences

Let it be the wind, the waves, or the mountains – Philipp draws his life force from the elements and pushing his limits against the forces of nature. He is passionate about creating unique life experiences and as founder of the South African based travel company Heaven Must Wait Travel and Mallorcan based events and incentive travel company LifeXperiences. Philipp has built his professional life around his passion. Philipp was put into his first set of skis at the age of 2 years and has been riding the slopes ever since. Creating Letsgofreeriding together with Gerry and Michael is a natural extension of his passion for gathering dynamic individuals for an outstanding experience whilst searching for fresh powder.

Michael Pfeffer

Michael Pfeffer

Freeriding Journalist ZDF

Michael is a passionate freerider with a deep background in winter sports. He competed in international ski races and was a member of the German students national team. His career as a graduated journalist was always connected with ski and snowboard. He wrote numerous articles about ski resorts and tested ski equipment for various magazines. He produced films about heli-skiing in Alaska and Georgia, discovering the Kaukasus as early as 1989. As sports reporter he was present at all Olympic games since Barcelona 1992. As commentator he followed the Tour de France for a decade, and has been covering the alpine world cup races and produces features about skiing for ZDF, the biggest German TV channel. His true passion on the mountain lies in steep and deep.

Pro Riders, Speakers & Support Team
Markus Kogler

Markus Kogler

Guide & Speaker

Initiator Open Faces Freeride Contest & Race Coordinator Freeride World Tour

Michele Cucchi

Michele Cucchi

Mountain & Freeride Guide
Felix Wiemers

Felix Wiemers

Guide & Speaker

Professional Freerider / Team Manager K2 Skis Europe

Alexander Hoffmann

Alexander Hoffmann

Professional Snowboarder
Dr. Tobias Luthe

Dr. Tobias Luthe

Freeride Guide & Speaker

Founder GROWN Skis & Professor for Sustainability Science,

Lorraine Huber

Lorraine Huber

Professional Freeriderin & Guide